SoFA moves to Rockwell
SoFA Design Institute, the leading institution for design education, and renowned real-estate developer Rockwell Land have officially signed a contract that sets the stage for SoFA's campus relocation.
This significant partnership between the two marks an important milestone in the evolution of Philippine design education as SoFA moves to The Proscenium Retail Row this year, marking an exciting new chapter in the institute's journey.
The Proscenium Retail Row is poised to become the next lifestyle destination for the community. Strategically located along Estrella Street, a stone’s throw away from Power Plant Mall, the retail hub is a mix of fashion, beauty, and food and beverage establishments. Set amidst a secure and well-planned residential enclave, The Proscenium Retail Row gives an atmosphere of sophistication and exclusivity. It now houses renowned concepts such as Ayumi, Bianca Cordero, Alter to Fit, and Kindermusik. By the end of 2023, more brands will launch such as Pizzulu, Joel’s Place, and The Coffee Academics.
SoFA’s presence in Rockwell perfectly complements the soon-to-be unveiled Rockwell Performing Arts Theater, located right beside The Proscenium Retail Row at the Plaza, offering a comprehensive cultural experience for the entire community. SoFA’s new campus, currently under development led by its students and faculty in collaboration with acclaimed interior designers and SoFA Board Members, Ivy and Cynthia Almario, aims to be a collaborative and dynamic space that brings together aspiring and established creatives from a variety of design disciplines.
"We are thrilled to embark on this collaboration with Rockwell," expressed Amina Aranaz-Alunan, Co-Founder and President of SoFA Design Institute.
"This represents the beginning of an exciting journey that will redefine design education in the Philippines. We are eager to witness the vision of a new campus at Rockwell come to life, providing an inspiring space for our students to flourish, as well as a beacon of Philippine creativity" added Aranaz.
The vision behind this partnership is a "Blank Canvas," symbolizing the exciting beginnings and limitless possibilities that lie ahead for SoFA Design Institute and Rockwell in nurturing the next generation of design leaders.
Christine T. Coqueiro, Vice President of Rockwell Land for Retail Development, shared her enthusiasm about the partnership, stating: "Rockwell is delighted to join forces with SoFA in this landmark collaboration. By combining our expertise in real estate development with SoFA's
excellence in design education, we aim to create a world-class campus that will empower aspiring designers and shape the industry’s future in the country."
The contract signing ceremony took place on June 29, at The Balmori Suites in Rockwell Center, Makati. Executives and representatives from both SoFA Design Institute and Rockwell gathered to formalize their commitment to transforming design education. While the campus is still in the development phase, SoFA and Rockwell invite the design community, industry professionals, and the public to anticipate the unveiling of the new campus later this year and to witness the impact it will have on the country's design landscape.
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