This one-semester Certificate Program on Fashion Entrepreneurship is designed to equip individuals with foundational business knowledge and creative skills that are necessary to succeed in the dynamic world of fashion. This course combines significant principles of fashion entrepreneurship, fashion branding and fashion retail management to provide a comprehensive grasp of the industry. Through a combination of theoretical knowledge and practical application, students will develop a well-rounded understanding that will prepare them for starting or managing their own businesses related to fashion.
This course is designed as a platform to prepare the entrepreneur in building a business related to fashion and to eventually learn how one can develop this business with the understanding of how a business works (e.g. organizational chart, business legalities, profit and loss forecasts, etc.)
FASHION RETAIL MANAGEMENT
This course is an overview of retailing as part of the Buying Cycle, specifically focused on the system of distributing and showcasing fashion and complementary products and services. Students will learn how to set-up, manage and operate fashion retailing businesses by immersing them with different business functions based on the 7P’s of the retail mix: (1) Product (Merchandise and Brand Management), (2) Price (Retail Pricing), (3) Promotions (Retail Communication Mix); (4) Place (Channel Selection including Physical and Digital Distribution Points), (5) Processes (Store Operations and Back-End Support Systems), (6) People (Human Resource Management and Customer Service) and (7) Physical Evidence (Store Design, Visual Merchandising and Brand Touchpoints). Its overarching framework is critical strategic decision-making focusing on key issues such as selection of target markets, developing sustainable comparative advantage, and building an organizational structure to support strategic direction. This course requires students to develop a strategic retail plan anchored on a unique fashion concept.
In a world where technology has democratized access for anyone to create a fashion business online, or a business that both compliment the brick-and-click ecosystem, not everyone can create an enduring, successful brand. It is with this premise that this course was created – to provide a deconstructed window in building a brand that can face disruptions, dovetail to realistic work-streams, self-actualization of its full potential and monetized. After this course, its students should be able to gain confidence in understanding their business vis-à-vis their brand –the distinction, the consequence, the relationship - and the many work-streams that impact the consistent stewardship of the brand, in the course of its evolution as living idea.
The semester begins in FEBRUARY 2024
This course runs for 1 semester, or approximately 4 to 5 months.
Subject Inclusions & Schedule:
Fashion Entrepreneurship | February 26, 2024- June 24, 2024 | Monday | 8:00 AM- 11:00 AM
Fashion Retail Management | February 26, 2024- June 24, 2024 | Monday | 3:00 PM - 6:00 PM
Fashion Branding | February 27, 2024- June 25, 2024 | Tuesday | 3:00 PM - 6:00 PM
For ONLINE MODALITY, while regular classes are conducted online, students must be on-campus for midterms and finals. However, there are special exemptions regarding on-campus participation (such as online students who reside outside the Philippines). Kindly coordinate directly with faculty regarding such special cases.
NOTE: Class schedules may change without prior notice. Our Admissions Office will be in touch with enrolled students for any updates or changes to this class schedule.
Payment for Credit/ Debit Card, GrabPay, Gcash, Paymaya, and Buy No Pay Later via BillEase and Atome Installment Plan is now available through PayMongo upon CHECK OUT.
Enrolling students have the option to settle tuition for this course in full upon enrollment, or avail of our 2-part Installment Plan or Monthly Installment Plan. Please click on the appropriate payment term upon checkout to confirm your initial enrollment.
- Full Payment
- Upon Enrollment: PHP 54,480.20
- 2-Part Installment Plan
- Upon Enrollment: PHP 28,740.10
- 2nd Payment: PHP 28,740.10
- 4-Part Installment Plan
- Upon Enrollment: PHP 30,240.10
- 2nd Payment: PHP 10,080.03
- 3rd Payment: PHP 10,080.03
- 4th Payment: PHP 10,080.03
- 12-Part Installment Plan (via Bukas)
- Your monthly payment will be computed and reflected on your account on the Bukas website or app. (https://bukas.ph/partners/sofa/)
- If you select this installment plan, please choose "Bukas Tuition Installment Plan" as your mode of payment upon checkout.