The Basics of Personal Branding and Imaging is a workshop that seeks to help individuals to create a compelling personal brand. Specifically, this is crafted to support fashion professionals in establishing their own brand in the context of the fashion industry. Special emphasis is given by this workshop on how to adapt to the circumstances surrounding the fashion environment in a post-pandemic world.
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Schedule:
January 12, 2023 - February 2, 2023 | Thursdays | 6:00 PM - 9:00 PM
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Session 1: Understanding Personal Branding
Session 2: Creating Personal Brand Vision (PBV) & Setting Goals and Objectives for your Brand Vision
Session 3: Conducting a Personal Brand Audit
Session 4: Developing a Personal Brand Strategy
Session 5: Personal Brand Action Plan: Communicating your Brand Output: Accomplish Personal Brand Action Plan template &
Session 6: Presenting your Personal Brand Blueprint
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Course Structure: The workshop will be done via distance learning through applications like Zoom and Google classroom.
For each week, a building block of the personal brand will be required as an output, which in turn, will be given critique by the instructor the following meeting. Feedback to students on their work and during the session will be a key factor in ensuring that the students are properly guided in the lessons.
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Faculty: Cecille Rebollos
Cecille Rebollos is also an AB Communication Arts Area Awardee. Cecille started her career in Advertising, she has over 10 years of experience in the industry, managing clients for agencies like McCann-Erickson and Ogilvy. She has also pursued a career in makeup artistry earning her Diploma from Melbourne, Australia. She progressed to teach makeup artistry and ran an international beauty school. Later, she opened her school. Cecille created and designed Brand: U, a Personal Branding Coaching Program, which she conducts for multinational companies and which she also teaches in SoFA. In recent years, Cecille has also created and facilitated programs on Professional & Executive Presence. She has over 15 years of experience as a Life Coach.
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A Certificate of Attendance will be given to each student who has successfully completed the program.
Non-Refundable & Non-Transferable. Please be informed that once the Workshop has started payment for the program will be non-refundable and non-transferable.
Name Registration. In order to properly enroll to the Workshop the name to be registered should be the name of the student.
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MATERIALS & EQUIPMENT REQUIREMENT - Stable internet access - Webcam - Main Computer (Desktop or Laptop) |
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Contact Us
Our lines are open and our education consultants are ready to assist you.
Contact us via:
Email - admissions@sofa.edu.ph
Mobile - +63 917 501 8136 / +63 917 539 7574 / +63 917 595 9428